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Top 10 Reasons Yeezy are More Than Just a Shoe

With the skyrocketing popularity of Yeezys, they’re making a huge impact on sneaker culture. Read on for the top 10 reasons Yeezys are more than just a shoe.

The sneaker culture changed drastically after the Yeezys released in 2015. Kanye West’s Yeezys is now one of the most exclusive and trendiest sneaker lines. Adidas became one of the fastest-growing companies in history due to Yeezys.

Yeezys affected the sneaker culture art of many different brands and show designs. How is Adidas Yeezys affecting sneaker culture with its influence and popularity? Here are a few reasons why Yeezys are more than simply a shoe.

1. Switched From Only Limited Quantities

Adidas made it into the out-of-the-box rise of sneaker culture, making it one of the world’s most hyped brands. In the past, the Yeezys only came with limited production for every new launch. The production and distribution are very limited, making it rare to find these special sneakers.

The limited number of Yeezys made a cult following, driving its value higher. Purchasing from the Adidas website is one of the many ways you can get a chance to buy original Yeezys. You would have to join a ballot system to buy the Adidas Yeezys at the official retail price.

This year, Yeezys made a shift from producing limited numbers to selling in mass numbers. The rise in production made the brand skyrocket in reputation and sales. Adidas claimed the third shot for the most popular brands due to Yeezy’s success.

2. Offers Premier Running Shoe Technology

Badische Anilin & Soda-Fabrik (BASF) is a German company that created Adidas’s running shoe technology. It started with tiny white particles called “energy capsules.” Their scientists welded the particles together to seam them into one solid piece.

Adidas witnessed how bouncy the material was and integrated it into Yeezys. Many reviewers state that the comfortability of the Yeezys made it worth the price. The firm padding along the sneaker collar plus the soft insole and midsole gave the best support and cushioning.

The sneaker tongue and collar hug your ankles, adding to the wearing experience. The Yeezys gave the highest energy return when using these shoes for running. The Boost cushioning changed sneaker culture art with its versatile design.

yeezy

3. Endorsed Designer Shoes

Adidas brand jumped the charts when Kanye West launched his own design. He wanted to make a sneaker with high-quality materials and design. The design developed from the idea that the sneakers will be a high-end designer accessory.

It came with a hefty price-tag, but many consumers didn’t bat an eye giving $300 for a pair. The Yeezys launch worked well due to many celebrities greatly endorsing it. Some celebrities who influenced the public include Jennifer Lopez, Kardashians, Joe Jonas, etc.

4. Tied to Your Status

High-end sneakers made a huge change in the images of people purchasing them. Yeezys is fancy footwear that ties to many collectors’ and athletes’ self-esteem. The evolution of sneaker culture turned sneakers to have a more celebrity-led appeal.

5. Represents the Younger Generation

The evolution of sneaker culture influenced many Millennials and Gen Z to prefer branded sneakers. It replaced the choice of getting designer handbags and luxury timepieces. The present generations go for more relaxed and casual fashion styles.

Sneakers became more prestigious due to the rise of comfortable fashion. It no longer only represented athleticism, but it also became a fashion statement. Millennials and Gen Z are also more open to share online, furthering the interest in Yeezys.

6. Encourages Resellers

The history of sneaker culture looks down upon reselling sneakers. However, many realized that they could make a huge return by selling Yeezys. Everyone turned away from their sneaker morals to gain three C-notes to three grand.

7. Set A New Bar for Resale Value

Yeezys are one of the best shoes to benefit the resale market. The sneaker resale market holds a $2 billion value and will triple to $6 billion by 2025. Resale values can go from twice the retail price to six times the original retail price.

Although the production of Yeezys increased, it’s not enough to satisfy the demand. Desperate buyers will go through all the effort to get Yeezys as part of their collection. With the Yeezy Boost 750 selling out in 10 minutes, it’s no wonder they’re hard to get.

8. It’s An Influential Sneaker Brand

Yeezys remains one of the most searched sneaker brands in the world. It also ranked ninth in the most influential brands list made by the Business of Fashion and Lyst. Adidas Yeezys influenced many styles and designs in clothes and shoes.

Yeezys are releasing here and there for the past months, January and February. Adidas plans to launch more with different designs for the whole year to continue its success. Although it takes away the Yeezys line’s hype, it remains to be the consumer’s favorite line.

9. Introduced Many Subcultures

Kanye’s past collaborations introduced many people to new sneaker subcultures. His fans who never owned a pair of Jordans immersed themselves into sneaker culture. They all invested in resell prices, campouts, and blogs because it’s Kanye’s designed shoes.

Kanye has a fanbase committed to him, even with him entering new niches. The influence introduced subcultures, transcending lifestyle and demographics. He made sure that the shoes will not be for young ones, but also all ages.

10. The Kanye Effect

Over the last few years, Kanye West is one of the most influential people in sneaker culture. He used his influence to encourage people to buy Yeezys, creating a huge hype to sell-out much faster. He used social media, models, personality, and public celebrations to market his Yeezys.

Kanye West picked up the shoes to show why anyone should get them. The comfort, performance, and sock-like feel. His influence impacted the consumers, selling about 300,000 pairs sold each drop.

How Yeezys Influenced the Sneaker Culture

Adidas and Kanye West affected how people saw sneakers in the sneaker culture. From simply aesthetics to a comfy fashion statement. The construction and marketing strategies of the Yeezys changed the flow for sneakers in the community.

Are you looking for authentic Yeezys? We have them all, from Yeezys and Air Jordans to Dunk Low and Supreme. Contact us today for your shopping needs.

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